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How to use client testimonials in your content marketing strategy

How to use client testimonials in your content marketing strategy

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Check out these 10 ways you can use client testimonials in your content marketing strategy to

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Customer testimonials should be major assets to your content marketing strategy, providing that final push prospective clients need to make a purchase.

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How to use client testimonials in your content marketing strategy

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Let's step back and see how each all this content fits together. This chart shows how all of the content connects. Below we'll list a quick description of ...

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Using the acronym, CREATE, we've developed a systematic step-by-step approach to craft a content marketing strategy. Methodical and structured, the CREATE ...

While there are lots of types of content we can invest our time and money in, we are going to focus on thirteen of the most popular content types … those ...

Make sure you're using testimonials the right way in a few important areas of

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According to the 2019 B2B Content Marketing Survey, only 39% of B2B content programs have a documented content strategy. Those that do are twice as likely ...

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Answer those, and you're well on your way to persuasive snapshots of your product's greatest success: your happy, gushing customers.

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As the graph shows, the further your organization moves down the road toward content marketing maturity, the more likely it will perform better.

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With such heavy competition for attention, if you're going to pursue ads as part of your marketing strategy, leveraging customer stories in this way ...

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Uploading all your video content straight to YouTube away can be a tempting strategy. It is, after all, simple to do and in theory puts your content in a ...

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By having 360-degree awareness into the effectiveness of your campaign, your strategist implements updated tactics and pursues methods to keep your strategy ...

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